Archives for category: Spring/Summer 2012

I’ve been eagerly waiting to see the new Pepe Jeans campaign…and here it is: ‘Pepe was here’… definitely a great step in the right direction. It captures a truer form of Britain, or perhaps what we, as British, prefer to see. Rather than the imagery from the A/W 11 campaign, where I feel it was the stereotypical image of what other countries tend to think of us.

This S/S campaign seems to be targeted more at the UK this time, rather than their bestselling European countries, such as Germany, France and Spain. The focus is british youth culture and holds a slight ‘back in time’ feel.

I believe this new concept holds potential for the brand to develop again within the UK…suppose we’ll have to wait and see!

Wildfox couture explores the wild west inspiring them with their collection for Spring 2012. Focusing on western themed movies and the characters.

Designers Emily Faulstich and Kimberley Gordon say, “We drew a large part of inspiration from the eloquent, romantic book by Tom Robbins, Even Cowgirls Get the Blues – which is littered with incredible euphemisms and powerful insights into the lonely but astonishing lives of outcast cowgirls. Robbins reveals the power, pain, and humor behind the life of a solitary cowgirl with words that are moving, touching and hilarious. We hope to have captured the same feelings with our new collection.”

The collection appears soft in colour, with a vintage theme. Subtle pieces, but definitely holds the Wildfox signature look!

The campaign consists on a variation of themes, showing the girls as friends and some as enemies, some breaking the law, but most importantly it shows them with attitude, independence and identity.

PHOTOGRAPHY:EMIR ERALP

MODELS:
OLGA MALIOUK
ALI STEPHENS
CHRISHELL STUBBS
CHANTAL STAFFORD ABBOTT

MAKE UP: CARLENE K
HAIR: ANNA LEE FIORINO

STYLISTS:
CASSANDRA KELLOGG
EMILY FAULSTICH
KIMBERLEY GORDON
MEREDITH LEYERZAPH

EDITED BY KIMBERLEY GORDON
POLAROIDS BY EMILY FAULSTICH

CONCEPT BY EMILY FAULSTICH & KIMBERLEY GORDON

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Models: Bianca Balti & Jasmine Tookes
Photographer: Giamaolo Sgura
Fashion editor: Geraldine Saglio
Photos from: Vogue Paris December 2011

Marni is to design for H&M

The Versace collection for H&M is still one of the hot topics for all fashion lovers, but the ever growing highstreet store isn’t hanging around. Marni will be designing for their spring collection which will include womenswear, menswear and accessories. This will be reaching 260 stores nationwide and sold online on 8 March 2012.

Here’s the sneak preview:

Sarah Burton, Victoria Beckham and Kim Jones were amongst the winners of British Fashion Awards

Last night was the British Fashion Awards of 2011, held at The Savoy Hotel and Theatre, London. With an audience of outstanding style entering the venue on the blue carpet  everyone seemed to be extremely excited, as twitter was on fire with constant #bfa updates throughout the evening.

Sarah Burton for Alexander McQueen won the well deserved Designer of the Year, and she couldn’t be more happier with lots of thanks to her team:

(presented by Samantha Cameron. Finalists: Christopher Kane and Erdem)

Sarah Burton; Designer of the Year

British Fashion Awards 2011 list of winners:

  • Designer of the Year: Sarah Burton for Alexander McQueen
  • New Establishment Award: Christopher Kane
  • Isabella Blow Award for Fashion Creator: Sam Gainsbury of Gainsbury and Whiting
  • Red Carpet Award: Stella McCartney
  • Designer Brand Award: Victoria Beckham
  • Emerging Talent, Ready-to-Wear: Mary Katrantzou
  • Emerging Talent, Accessories: Tabitha Simmons
  • Emerging Talent, Menswear: Christopher Raeburn for Louis Vuitton
  • Menswear Designer: Kim Jones
  • Model Award: Stella Tennant
  • Accessory Designer of the Year: Charlotte Delall for Charlotte Olympia
  • Outstanding Achievement in Fashion: Paul Smith
  • British Style Award: Alexa Chung

Victoria Beckham; Designer Brand Award

 

Images and information sourced from http://www.britishfashionawards.com/

Talk of the town has been Versace for H&M. So much so that this time last week the collection launch resulted in a complete sell out.

Such a success must mean a repeat, surely!

Thats right, round two is on its way already and due to hit the streets on January 19th 2012. Lucky for us British lot…lucky for most international H&M locations, but not so lucky for the Americans! The second line will not be launching over in the US. A spokesperson has announced that the second line will only be sold in countries with online sales, ruling out the US.

…or has this to do with anything about the sizing issues reported by New York Daily, with the PR telling the paper ‘Donatella will likely not approve shooting the collection on real women.’

Whatever the issues, Versace is collaborating with H&M for the second time, most likely with more mini Donatella lookalikes for the campaign.

 

 

 

 

 

 

We all love denim, it’s a wardrobe necessity. But denim hasn’t necesarilly been around as much as what we saw in the early 2000’s. Denim sales figures began to drop increasingly 2009/2010, due to trends changing, leaving the denim market panicking. Many brands focused on other fashion pieces, slightly ignoring denim. Others found new ways to campaign denim, for example Levi’s with their campaign for Curve ID.

Now denim is on the up. This year we have seen the trends for Spring/Summer 2012 and denim is returning after a relatively short vacation.

PPQ

Isabel Marant

Charlotte Ronson

Balmain

October heat waves, Clash of the Royals and a very elegant and show stopping Kate Moss.

Louis Vuitton S/S 2012

Chanel S/S 2012

Valentino S/S 2012

Ellie Saab S/S 2012